Even if you’re not a fan of reality TV and orchestrated romance, it’s hard not to acknowledge the popularity of shows like The Bachelor.
Season three of the New Zealand franchise featured a bevy of Kiwi girls competing to win the heart of surf sports coordinator Zac Franich from Orewa. The finale revealed the last girl standing was Viarni Bright, an account manager from Mount Maunganui.
In the race to receive the final rose, the only thing that could keep up with the girls’ collective affection for him was his rise to fame on social media. A stranger to prime time TV before the show, Zac quickly amassed a following on Instagram of more than 21,000 people. Viarni’s Insta-footprint grew much like her love for Zac and by season’s end, her following had swollen to almost 30,000 people. Bachelorette runner-up and the main rival for Zac’s romantic attention, Lilly McManus, came a close second to Viarni in the social media stakes, clocking up a 29,000-strong following, reflecting her well-deserved status as a fan favourite. Read More